How Many CTAs Should a Dealer Have On Their Website?
fusionZONE Founder Brett Sutherlin discusses quality over quantity when it comes to their website’s calls-to-action.
News March 5Latest in: Press Releases
Why Getting Fired from a Company I Founded Changed My Life
Sometimes you just need to get punched in the face to wake up. For too many days in…
News March 5
Fundamental Attribution Error for Car Shopping
The Fundamental Attribution Error reminds us that people tend to unduly emphasize internal character, rather than external factors…
News March 5
Relationships Matter!
While sitting here thinking about what to write for my next blog, I was taken back in time…
News March 4
Witt’s Wise Words: Digital Retailing
Bill Wittenmyer shares his thought on digital retailing in the retail automotive industry in this week’s episode of…
News March 4
Subaru of Midland Odessa Partners With MASA, Will Donate 2019 Subaru Outback
Subaru of Midland Odessa today announced its new partnership with MASA (Midland Animal Shelter Adoptables), a local nonprofit…
News March 3
Dealer Adaptability in 2019
Forecasted flattening markets, buyer preferences, the rise of AI, and more are hitting the automotive industry hard, and…
News March 1
What Is Your F&I Team Obsessed About?
When you hear about someone being obsessed about something, at first you may perceive it as a negative…
News March 1
What Have You Done for Me Lately? The Power of Reciprocity in a Slighted Sales World
The Principle of Reciprocity begs the question, “What Have You Done for Me Lately?” By definition, reciprocity is…
News March 1
Automotive and the Amazonifcation of Everything
Every piece of software I’ve ever designed is built around my belief in the resiliency of the middleman.…
News March 1
