The Weakest Link in Data Attribution Part II: Data Standardization
Today, too many dealerships rely on old attribution models, such as first-click or last-click. While current technological advancements…
News September 24Latest in: Marketing
Getting the Most Bang from your Social Media Bucks
Today, it’s a well-known fact among dealers that a consistent presence on social media properties is vital to…
News September 24
How Trustworthy Is Your Dealership? Take the Quiz!
Women make a full 45% of new consumer car purchases—that’s no small market. And when it comes to…
News September 23
Are You Listening?
The stereotype of the car salesperson of yesteryear who didn’t let the customer get a word in edgewise…
News September 23
Drive Profits with Improvements to Your Wholesaling Process
As a half-full glass kind of person, I believe there are opportunities for franchised dealerships to thrive in…
News September 23
How Technology has Transformed Customer Service
Technology has increased by leaps and bounds. It’s also greatly improved our lives. This impact spills over into…
News September 23
How to Boost Your Recall Completion Rate
Today one of five vehicles on the road are under recall. This year alone there have been 46…
News September 21
Can You Sell Cars on Facebook Marketplace?
Since Facebook has exploded, businesses have all rushed to capture their audience’s attention and leverage the platform’s marketing…
News September 20
3 Keys to Developing Employees on the Phone (Part 2)
CallRevu Vice President of Customer Experience Holly Markel shares the first of three keys to developing your staff…
News September 20
Think Tank: Humanizing Your Marketing with Video
Your marketing is what’s meant to drive leads to your door, but that doesn’t mean every aspect of…
News September 19
