Where Oh Where Has the Service Department Gone?
Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How…
News October 12Latest in: Marketing
Using Customer Service as a Marketing Tool
It hasn’t been that long ago that customers were only able to handle customer service issues in person…
News October 12
3 Keys to Developing Employees on the Phone (Part 3)
CallRevu Vice President of Customer Experience Holly Markel shares the first of three keys to developing your staff…
News October 11
Avoiding Digital Marketing Fraud
Over the past few years, digital marketing has been transformed by new technology and the flood of data…
News October 10
Automotive Search Engine Optimization: Here’s What Dealers Need to Know
As the internet becomes increasingly crowded and competition intensifies online in the automotive sector, implementing a thoughtful and…
News October 10
Hard Facts: How to Qualify Leads & Increase Sales
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what…
News October 5
People And Google Prefer Video More Than Anything…
I hope I have gotten your attention with the title of this article! I have been immersed in…
News October 5
5 Ways to Optimize Your Dealership Website for Service Customers
Service, parts, and repairs account for nearly half of dealership revenue1, yet only about 30% of service visits…
News October 5
Study: Social Marketers Missing the Mark on Consumer Content Preferences
There is a significant chasm between what marketers post on social media and what consumers want to see…
News October 5
Branding Secrets of ‘My Pal Sal’
As a student of successful ‘branding’, I’ve always been fascinated by the branding success of one of my…
News October 5
