Q

Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

Q

Latest in: Marketing

Main Featured

100% Digital Doesn’t Mean 100% Coverage

In this video blog, CEO & Founder of Local Search Group Jim Flint shares why dealers shouldn’t confuse…

News March 8
Main Featured

AI: The Future of Digital Marketing

In today’s digital world, if you want your audience to hear your message, it’s crucial to stand out…

News March 8
Main Featured

Freebie Fridays: The Three Most Important Traits In Your BDC

In this episode of Freebie Friday, VP of Sales CDK Global Bill Wittenmyer shares the three most important…

News March 8

Digital Darwinism: What Dealers Can do to Market at the Speed of Life

When I look around the industry, I see a disconnect between how shoppers and dealerships leverage technology in…

News March 6
Main Featured

How Many CTAs Should a Dealer Have On Their Website?

fusionZONE Founder Brett Sutherlin discusses quality over quantity when it comes to their website’s calls-to-action.

News March 5
Main Featured

Fundamental Attribution Error for Car Shopping

The Fundamental Attribution Error reminds us that people tend to unduly emphasize internal character, rather than external factors…

News March 5
Main Featured

Witt’s Wise Words: Digital Retailing

Bill Wittenmyer shares his thought on digital retailing in the retail automotive industry in this week’s episode of…

News March 4

What Is Your F&I Team Obsessed About?

When you hear about someone being obsessed about something, at first you may perceive it as a negative…

News March 1
Dealer Magazine March 2019

What Have You Done for Me Lately? The Power of Reciprocity in a Slighted Sales World

The Principle of Reciprocity begs the question, “What Have You Done for Me Lately?” By definition, reciprocity is…

News March 1
Dealer Magazine March 2019

Where Are the Cost Savings?

Organizations frequently embark on various cost reduction initiatives across their enterprises. Some organizations have purchasing departments and their…

News March 1