Q

Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

Q

Latest in: Marketing

Advertising Auto Dealership Federal Trade Commission FTC software Team Velocity Technology

Are Dealerships Deceptive or Are They Just a By-Product of a Broken Technology Ecosystem?

Dealerships across the country have come under intense scrutiny in the wake of several Federal Trade Commission (FTC)…

News March 6
analytics Auto Dealerships Dealership Websites Google YouTube

YouTube Marketing: Turning Views into Leads for Dealerships

Video marketing is one of the most effective tools for dealerships to engage customers, build trust, and showcase…

News March 5
Auto Dealership customer loyalty Dealership Websites omnichannel Personalization Referral Programs virtual tours

How to Keep Your Dealership Ahead of the Competition in 2025

Competition has always been a significant challenge for dealerships, requiring more than just an impressive inventory to stay…

News February 17
electric vehicle EV extended-range electric vehicles Hybrid internal combustion engine vehicles public charging infrastructure

Road to EV Adoption: Why Timing Is Everything

As the saying goes, timing is everything. Those expecting U.S. electric vehicle adoption rates to accelerate as quickly…

News January 28
AI Artificial Intelligence Auto Dealership customer data Customer Experience Loyalty Programs

AI Steering Through Change: How Dealerships Can Keep Up with Car Buyers

The car buying landscape is continually evolving, driven by changing consumer behaviors and technological advancements. Understanding these shifts…

News January 21
Auto Dealerships connectivity FlickFusion Video Marketing Free-form Video infotainment inventory Luxury video marketing

How to Make a Free-Form Inventory Video

Not all vehicle inventory videos are created equal. Some dealerships knock it out of the park with videos…

News January 7
Amazon Prime Auto Dealership digital marketing Disney Plus Google Meta Netflix Peacock streaming
Streaming Car Ads

3 Streaming Trends in Automotive: Considerations for 2025

If you’re planning to lounge on the sofa and binge your favorite show Friday night, what are you…

News January 6
Google Google Ads keywords Microsoft Ads Performance Max” campaigns PMAX campaigns Vehicle Listing Ads VLA’s
#DDCE2024 Session Marketing: WHO & WHAT is Important

The dirty secret of VLA Ads | 2024 Digital Dealer Year in Review  

As we come to the end of 2024, digitaldealer.com asked for the experts who contributed their knowledge to…

News December 30
battery health Certified pre-owned vehicles CPO vehicles electric vehicle EVs incentives J.D. Power Pricing Profit Margins range degradation tax credits
Electric Vehicle Pre Owned

Progress Made with Certified Pre-Owned EVs, More to Come in New Year | 2024 Digital Dealer Year in Review

As we come to the end of 2024, digitaldealer.com asked for the experts who contributed their knowledge to…

News December 27
AI Artificial Intelligence Auto Dealership chatbots Dynamic Video Marketing Hyper-Personalized Lead Management Social Media Transparency
Digital marketing AI

What to Expect in the AI Revolution Happening in Car Dealerships | 2024 Digital Dealer Year in Review

As we come to the end of 2024, digitaldealer.com asked for the experts who contributed their knowledge to…

News December 26