Audi Intensifies Attractiveness to American Millennial Consumers
Audi of America product and marketing planners are looking forward to the debut of the new Audi A3…
News August 6Latest in: Marketing
New Car Transaction Prices in July 2013 Up 1.2 Percent Honda and GM Reaching New Highs; Incentives Up 7.6 Percent from Last Year
TrueCar, Inc. the automotive pricing information and analysis company that creates a better buying experience for dealers and…
News August 2What is Web-Based Technology
As children we all played the game of “grapevine” where one person whispers a message to another, which…
News August 1Here We Grow Again
“Loyd! It’s good to hear from you. I look forward to seeing you next week. I just wanted…
News August 1Is It Really Worth the Effort To Work With Orphan Owners?
Orphan Owners = Proven BuyersOrphan Owner: Customers whose salesperson has moved on. This also includes customers whose salesperson…
News August 1Dissecting Two Different Types Of Used Vehicle Retailers
In my conversations and travels, I encounter two different types of dealers. The first group often struggles with…
News August 1
Transform Text Ads Into Product Listing Ads Using Google Spreadsheets
Transform text ads into product listing ads using Google spreadsheets, according to Search Engine Watch. Product Listing Ads…
News August 1
5 Marketing Metrics to Rule Them All
Big data. Two words you’ve been hearing a lot lately. What does it mean to a dealer? Complexity,…
News August 1Building Relationships with Millennial Shoppers by Leveraging Online Tools
Millennials (Gen Y), who are ages 34 or younger, are making their way to dealerships, and the question…
News August 1
How to Recruit Talented Employees to Enhance Customer Service
How to recruit talented employees to enhance customer service, from Customer Think. Happy employees make for motivated people…
News August 1
