Customer Profiling in the Digital Age
Recent technological innovations in data collection and customer feedback have been a boon to automotive dealers, providing them…
News July 30Latest in: Marketing
No Matter What You’re Selling, This Strategy Should Do the Trick
No matter what you’re selling, this strategy should do the trick, according to Entrepreneur. There are no shortage…
News July 30
Help Customers Crossover
According to IHS Automotive, the demand for small crossover vehicles is outpacing sedan sales. As more motorists seek…
News July 30
Digitally Disconnected to Digitally Driven Dealerships
Let’s look at a dealership which buys data from different sources, utilizes it to profile targets, and then…
News July 29Large Pickups Showing Biggest Price Drop at Auction
Large pickups showing biggest price drop at auction, according to Auto Remarketing. Auction price drops are expected to…
News July 25
Automotive Companies Need to Invest in Social Media Now
Automotive companies need to invest in social media now, according to Business 2 Community. The automotive industry is…
News July 23
Facebook’s Direct Response Program: Answer to our prayers?
Whether you’re spiritual, religious, or none of the above, Facebook is finally giving us what we want. For…
News July 23
5 Easy Steps to Mitigating Data Risk
If you knew your Dealer Management System (DMS) was going to be attacked and that your company would…
News July 23
What Makes Them Click?
The next generation of used car shoppers is upon us. Is your dealership ready to speak their language?…
News July 23
Auto industry continues to grapple with challenges of cyber threats
Auto industry continues to grapple with challenges of cyber threats, according to AutoBlog. A telephone is not a…
News July 23
