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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Latest in: Marketing

Third Party Tools Are Slowing Down Your Site. Here’s How to Fix It.

Your site is, in today’s technological age, the first thing most of your customers see. Site visitors become…

News August 29
Digital Dealer Conference News

How to Win in Any Market: 3 Rules Top Dealerships Live By

We all know that achievement-oriented individuals and companies dominate the auto industry. We all want to win, and…

News August 29
Digital Dealer Conference News

Implement the 2% Rule in Your Dealership to Win More Sales

The 2% Rule is one of the most effective and profitable concepts that you can implement in your…

News August 25
Digital Dealer Conference News Jarrod Kilway Tom LaPointe

Turbocharge Your CRM for More Sales

Facebook data reveals that out of every five minutes people spend online with mobile devices, one is spent…

News August 24

Making the Case for Used-Car Locates

In my nearly 25 years in the car business – 15 of them in car sales – I’ve…

News August 24
Digital Dealer Conference News Main Featured

What You Don’t Know CAN Hurt You

For decades dealers have been searching for an effective way to understand and quantify whether their large marketing…

News August 24
Digital Dealer Conference News Main Featured

Conquesting is Critical in an Ever-Changing Industry

With new car sales in decline, fierce industry competition, and relatively indecisive consumers up to the point of…

News August 23
Digital Dealer Conference News

Traditional Versus Digital… It’s Time to End the Debate

As the landscape of automotive advertising changed, two camps have emerged: traditional marketing and digital marketing. This segmented…

News August 22
Main Featured

Text Messages: Google’s Wake-Up Call to Dealers

Texting is by far the most popular form of communication for consumers – especially with younger generations. However,…

News August 22
Main Featured

Used Car Dealers Flushing Leads Down the Toilet, The Question is Why?

A recent survey of 334 used car dealers by Dealer Control shows that only 19% actually responded to…

News August 21