Shawn Reardon, Internet Director Ideal Nissan
Ideal Nissan is the Overall Winner of the Spring 2012 Digital Dealer Website Excellence Awards – scoring higher…
News September 3Latest in: Leadership
So Ya Wanna Manage Technicians
In my last column in the August 2012 issue of Dealer magazine “So Ya Wanna be a Technician,”…
News August 31Get to the Point!
Ever have a salesperson get you on the phone when you’re busy, only to infuriate you to a…
News August 28Strategically Exiting your Business
In the late 1990s major consolidation started in our industry. The consolidators were either public or going public.…
News August 28How Will 2013 Models Impact Used Car Dealers?
No doubt about it, the used-vehicle market is experiencing some shifting trends that we all knew would take…
News August 22Digital Marketing Arena – Three Critical Questions
My team and I recently concluded a large number of spend assessments, across many dealerships, in various cities,…
News August 21FTC Continues Dealer Enforcement Actions with Safeguards and Privacy Consent Decree Against Georgia Dealer
We’ve been saying for some time that data security and privacy are at the top of the FTC’s…
News August 16What does Sales Manager Mean?
Businesses that have a product line for sale have sales managers to manage their sales personnel. Motivated sales…
News August 16The Art of Recruiting and Retaining Women in your Dealership, Part 3
Note: This is the final part of a three part series on a subject that needs more that…
News August 15Gasoline: More Performance, More Economy, More Green!
Consumers are motivated by many factors that influence their automobile-buying decisions: price, prestige, creature comforts and resale value,…
News August 13
