Customer Loyalty Equals Unit Sales, Dollar Volumes and Market Share
Talk to any marketer, and they’ll likely tell you about the importance of customer loyalty. The axiom states…
News November 21Latest in: Leadership
Dial Up your Smart Phone Oversight to Avoid Employee Liability Issues
In recent years the explosion of smart phones, in particular Blackberry devices, has made it possible for employees…
News November 19Family Business Harmony: It’s Not all that Complicated!
The common rap about the family business is: “Don’t get caught in the crossfire of interfamily turmoil.” As…
News November 19Cars will Break and We will Fix Them…Only Not as Often!
If your service department makes the majority of its revenue fixing broken cars, then get ready for massive…
News November 19Become a Dealership Change Architect
The price of going higher is change Begin, start, commence, institute, inaugurate, initiate. There is something refreshing and…
News November 13Planning for Success in 2013
With less than two months away from the new year, the time is probably right for executive management…
News November 13Are Your Advertisements in Compliance with Federal and State Law?
Earlier this year the Federal Trade Commission (“FTC”) began to crack down on several dealerships in South Dakota,…
News November 610 Traits of a Top-notch Leader
Every couple of years or so, I enjoy presenting a compelling list of leadership traits for reader-evaluation. While…
News November 6Five Used Vehicle Challenges to Address in 2013
In the past several months, I’ve spent a great deal of time discussing and researching the current and…
News November 6Massive Research Concludes: Stop Delighting Customers!
Ok, I felt it, witnessed it, calculated it, preached it and now sophisticated and comprehensive research, studying more…
News November 5
