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Latest in: Leadership

Keeping Your Privates Private

Protecting Your Dealership and Yourself As we dealers use the latest tracking software to better target our customers’…

News March 17

Socially Acceptable – Why You Do Want to Sell to Your Fans and Followers and How to Do It!

“The only constant is change.” Heraclitus, Greek philosopher (535 BC – 475 BC). And with social media, nothing…

News March 17

Leadership is Influence

Learning to Connect With Your Team and Your Customers for Higher Sales, Better CSI and Lower Employee Turnover…

News March 17

5 Easy Ways to Revitalize Your Stalled Fixed Ops Department Marketing

5 easy ways to revitalize your stalled fixed ops department marketing, from Stratosphere Studio. Are you at a…

News March 17
Camera, video marketing

Five Video Marketing Strategies that will have a Significant & Immediate Impact on your Leads, Show Rate & Sales

Truly effective video marketing means much more than moving pictures and an audio script playing on the vehicle…

News March 11

Lost Leads: Why Your Current Twitter Strategy Is Costing Your Dealership Money!

Everyday, thousands of potential customers in your city are using Twitter, telling friends near and far, what’s on…

News March 11

What is Content Marketing and Why Do I Need It?

Content marketing is a vital component of your business’ overall digital marketing strategy. You may have heard the…

News March 10

Will you go Down with the Ship?

Warren Buffett is quoted as saying, “Should you find yourself in a chronically leaking boat, energy devoted to…

News March 10
Featured

Beware… Your Next Audit Could Be in Your Mailbox

Just when you’re not expecting it, a letter arrives. Seems like a normal OEM letter, but after reading…

News March 9

Being Contextually Relevant Increases Customer Loyalty

Being contextually relevant increases customer loyalty, according to Forbes. It’s like the old 1980s ad “When E.F. Hutton…

News March 6
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TrueCar Updates Dealer Program Standards to Enhance Transparency

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Questions for Dealers Choosing Tech

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