How Digital Retailing Will Change Staff Responsibilities
Is your dealership planning to implement a digital retailing solution this year? If so, you’re not alone. According…
News March 1Latest in: Leadership
Dealership Safety Concerns Aren’t Only About Recalls
Life at a dealership is hectic. There are so many pieces moving simultaneously that it can seem as…
News February 28
Spring Time Auction Sales Performing Well
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News February 27
There’s a War Going On: Is Your Digital Marketing in Danger?
In the digital marketing world, only a couple of things are important – deliverability and tracking. Deliverability is…
News February 27
Wowing the Customer: Actions Speak Louder than Words
Occasionally, when creating a great customer experience a business will have to go above and beyond for its…
News February 27
Variable Pay Plans: Motivators or Impediments?
To manage and motivate their service advisors, most dealers use highly variable pay plans based on gross margin.…
News February 26
Think Tank: Be A Leader People Follow
You can’t expect those on your team to give you 100% when you’re not bringing that same dependability…
News February 23
Optimizing Your Dealership’s Website for the Customer
Pop-up specials, chat tools, auto-play videos, tons of useless slides, and more have turned our dealership websites into…
News February 23
Customers Don’t Care What You Have Until They Care About You
Whether you’re a dealership or a vendor, I’m sure you want to gain the attention of your audience.…
News February 23
How the Seven Simple Steps of Intentionality Guarantee Results
I had no choice… It’s not intellectually honest to say, “I didn’t have a choice”. Saying that you…
News February 23
