Freebie Friday: 6 Degrees of Separation
What does 6 degrees of separation mean to you? Well, to ELEAD1ONE Partner Bill Wittenmyer, it means the…
News April 20Latest in: Leadership
NADA 2018: Guarded Optimism About the Road Ahead
Every year, the AutoTeam America Buy/Sell Summit and Dealer/CEO/CFO Forum at the National Automobile Dealers Association (NADA) Convention…
News April 19
AutoDisrupter: The John Michael Montgomery Appointment Attempt (Digital Dealer Exclusive)
I make fun of reps during training when they do this but we have all done this. The…
News April 19
Plugging In: How Electric Vehicles Could Impact Your Service Department
Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he…
News April 18
Work On Yourself Wednesday: Honing Your Message
This week on Work On Yourself Wednesday, the power of honing your message.
News April 18
Hard Facts: How to Create a Social Strategy and Content Calendar
Social can be a hard thing to master when it comes to your marketing. There are updates constantly…
News April 18
BLACK BOOK MARCH DEPRECIATION REPORT SHOWS A CONTINUATION OF STRONG RETENTION FOR SEVERAL SMALLER CAR SEGMENTS
LAWRENCEVILLE, Ga. (April 18, 2018) – According to Black Book® data, the average price of a used vehicle…
News April 18
How Localized Programmatic Advertising Can Work for Dealerships
The auto buyer’s path to purchasing a new car is extended and complex. There are 24 average touchpoints,…
News April 17
Four Weeks in a Row of Increasing Used Car Values
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News April 17
The Growing Gap Between Retail and Automotive Customer Experience
Doug Van Sach explains the growing gap between retailers and automotive consumer experience in this video blog.
News April 17
