The Insurance Your Dealership Needs, But Probably Doesn’t Have
Insurance is one of those business costs we all hate paying every month, until the day we actually…
News October 25Latest in: Event News
Fixing the Disconnect: How to Merge Digital Marketing and Floor Sales
Car shoppers would go to the dealer, hang out with the salesmen, test drive a number of vehicles…
News October 21
Foursquare Automotive Data Shows Value of Location-Based Customer Insights
Brands and marketers make lots of assumptions about their customers, about who they are, about the distance they’ll…
News October 21
#DDWNE Final Thoughts
This is my second time attending the Digital Dealer Workshop in Cherry Hill, NJ and the one word…
News October 21
Apple Might Not Be Building a Car After All
Apple’s automotive plans have changed, and the iPhone maker is no longer planning to make its car, according…
News October 20
A Few People Can Buy Actual Cars On Amazon Right Now
We are starting to look at car sales on Amazon.com as pretty much an inevitability, but a few…
News October 20
How Facebook Ads Help Land the Customers You Want
If you’re staring at disappointing sales numbers from the past couple of months, the first thing I’d ask…
News October 20
Use Big Data to Take Business to the Next Level Without Big Problems
In the coming year, dealer principals, general managers, and marketing managers are going to be hearing more and…
News October 20
How to Find and Convert More Car Buyers with Digital Marketing
Most consumers today head to the internet to research their next car and the dealerships they will visit.…
News October 20
Know Your Customers to Beat the Buy-From-Your-Couch Trend
One of the biggest challenges facing the automotive industry is the way consumers feel about buying cars. Their…
News October 19
