Search Takes on Its Next Frontier – Your Car
For the past century, technology and marketing have evolved in a symbiotic relationship, continuously elevating the human experience…
News April 3Latest in: Event News
How Training for Fight Night Can Better Your Website
Preparing for fight night is an endurance-filled test of strength and will. Fighters spend countless hours jumping rope,…
News April 1
Content: Your Most Overlooked Resource
For most dealerships today, online lead capture is a huge priority. Getting hard-won and, frankly, expensive site visitors…
News April 1
THIEVES in Plain Sight!
Not THIEVES in the night...THIEVES in plain sight! The new world of digital splendor has produced a lot of…
News April 1
Think Like Your Customer. Why Does Almost Everyone Embrace Mobile…Except Car Dealers?
Anyone who attended this year’s NADA in New Orleans would come away with this truth: dealers are on…
News April 1
10 Qualities of a Remarkable Social Media Manager
With the increase of consumers preferring to use online channels for communication, it's crucial to devote attention to who…
News April 1
Revamp Your Website and Bring More to Your Showroom
Almost half of all new-vehicle buyers in 2016—45%—were women. So it seems critical that dealers’ websites cater to…
News April 1
Five Critical Micro-Moments for a Successful Video Marketing Strategy
In a recent study titled “Winning the Moments Before Your Dealership,” Google outlined five critical moments buyers encounter…
News March 28
Support Your Dealership Community and They Will Support You!
Do you love your community? Have you ever wondered how you can promote your dealership and at the…
News March 27
Is Someone Stealing Your Leads? Why You May Never Know
While I was at NADA this year, I ran into a dealer who told me that he had…
News March 21
