Burn the Equity Mining Boats
Let’s start this article with a little phrase that can make a big difference to your business when…
News March 8Latest in: Event News
The Proactive Service Manager
A few months into my new role as the service manager at a large metro-area dealership, it became…
News March 8
The Black Hole That Is Your Marketing Data
Per Wikipedia, a black hole is a region of spacetime exhibiting such strong gravitational effects that nothing –…
News March 7
Email Right Hook: How to Write an Email Worth Opening
Much like a boxer's right hook, email has proven time and time again to be successful and should…
News March 3
How Big Data Predictive Analytics Are Changing the Game
Everywhere we look these days, we hear about Big Data. I was watching Monday Night Football and saw…
News March 3
Dirty Data – The $3.1 Trillion Black Hole
Dealerships have an epidemic on their hands, one that’s growing out of control and killing their profits. It’s…
News March 3
5 Real Social Media Fears and How to Overcome Them
Halloween is the one day each year when we all try to scare each other for laughs. However,…
News March 3
Text Success for More Conversions and Sales
There is no question that having a solid mobile strategy, including the ability for your customers to text…
News March 3
Who’s Your Data?
Your data is your customers! Your data is the key to your store’s profit, which makes managing data…
News March 3
Retargeting Can Help Your Dealership Reach Return Visitors and Gain Higher Returns
Everyone is constantly looking to get the best bang for their buck and gain better results for less.…
News March 2
