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Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

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Latest in: Event News

5 PPC Trends for 2017

Pay per click or PPC advertising is a money generator, but how can we maximize the latest trends…

News May 17

Network Problems? IT Assessments Offer Relief and Guidance

Are information technology (IT) problems slowing your business down? If your dealership experiences frequent network crashes, slow Internet…

News May 17

This Overlooked Tool is Guaranteed to Improve Your Customers’ Experience

If you're like most dealers when I say the term 'collaboration tool,' you may have no idea what…

News May 17
Dealer Magazine

Is Your Dealership Taking Advantage of AI?

Rapidly changing family dynamics have impacted the way Americans buy cars. As a result, car dealer’s success hinges…

News May 11
Dealer Magazine

Direct Mail: The Rocky of Automotive Marketing

Rocky Balboa is the classic underdog who rose from nobody to champion to seasoned contender through grit, hard…

News May 10
Dealer Magazine

Advertising to Women Car Buyers

Rapidly changing family dynamics have impacted the way Americans buy cars. As a result, car dealer’s success hinges…

News May 10
Dealer Magazine

7 Powerful Reasons Why Everything Begins with Content Strategy

The days of ‘just posting' on social media are over. The days of updating content on your website…

News May 10
Dealer Magazine

FREE ADVERTISING!

BOOM! Made you look! Yes, the words NEW and FREE are still the hottest action words in the advertising…

News May 9

Don’t Be So Quick to Judge

Almost every vendor and/or marketing source requires time to perform – whether that’s PPC, SEM, SEO, TV, radio,…

News April 28
Digital Dealer Conference News Main Featured

Digital Dealer 22 Wins the Week in Tampa

While certainly not my first Digital Dealer, I was excited because it was in my own backyard at…

News April 27