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Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

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Latest in: Event News

Negative Reviews Can be Sales Gold!

Study after study finds that word-of-mouth is the single greatest influencer when it comes to sales. Providing a…

News April 18
Main Featured

Hard Facts: How to Create a Social Strategy and Content Calendar

Social can be a hard thing to master when it comes to your marketing. There are updates constantly…

News April 18
Main Featured

Is Facebook Marketing Still a Valuable Strategy? Absolutely.

Recently Facebook announced that it will stop using data from third-party data aggregators to supplement its own data…

News April 18
Casey Squier

How Localized Programmatic Advertising Can Work for Dealerships

The auto buyer’s path to purchasing a new car is extended and complex. There are 24 average touchpoints,…

News April 17
Main Featured Mark Chupeyda

Do Trade Shows Improve Sales?

There’s always another trade show to sponsor or attend, and the costs add up quickly. The question is…

News April 16
Main Featured

Think Tank: What CEOs Could Learn From Reality TV

While it may seem like reality TV comes up empty-handed in terms of educational programming, it did teach…

News April 16
Main Featured

How Facebook’s Latest Announcement Will Impact Your Ad Targeting

As a dealer, you need to know that the way you advertise on Facebook is about to change.…

News April 12
Main Featured

Hard Facts: 3 Ways to Leverage Facebook Targeting Changes. How to Avoid Being Screwed By Facebook!

Facebook is responding to the backlash concerning their privacy policies by making life for marketers as difficult as…

News April 12
Main Featured

Think Tank: Still Not Getting Social? WATCH THIS

While the possibilities available with paid social advertising may seem obvious to you, they’re not to most! I…

News April 6
Main Featured

Searching for Service: Tips for a Successful PPC Campaign

When consumers search for vehicle service options in your area, does your dealership’s website appear on the search…

News April 4