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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Latest in: Event News

Improved Consumer Targeting, Courtesy of Facebook

According to Search Engine Journal, Facebook advertising gives AdWords a run for it’s money in both simplicity and…

News April 11
Featured

Are You Optimizing, Or Just Orienting? Know the Difference in SEO

Search Engine Journal explains the difference between optimizing your content, and producing new content with low-value. By looking…

News April 11
Featured

Kia’s Consumer Reviews at Work, Both Online and On the Lot

eConsultancy reports on Kia Motors’ use of consumer reviews. Kia employed Revoo in their recent TV, print and…

News April 10

GM “Finds New Roads” Back to Facebook

According to Ad Age, after a year-long celibacy from the hallmark social media venue, General Motors has returned…

News April 10
Brand

Brand Refreshing Tips for Sourcing and Strategy

Search Engine Watch suggests giving your online marketing efforts a fresh look for spring. Re-evaluate your audience, take…

News April 10

Tell a Story, Shape a Brand

Take a look at the “eBay Thanks You” campaign. Visual storytelling can shape your brand. In both retail…

News April 10
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Breaking the Ice: New Methods to Personalize Email Leads

EyesOnSales explains how to differentiate your email from the next salesman’s. View some best-practices you should re-develop when…

News April 10

Put Your Company On the Map with Google+ Local

Search Engine Watch provides extra details on the recent release of Google+ Local. As mentioned earlier this week,…

News April 9
Featured

LinkedIn’s New Tool for Companies Gets More ‘Linked In’

According to Tech Crunch, LinkedIn’s features have become more connected. Social success is more attainable with these Facebook…

News April 9

How to Measure Social Media Campaigns with Return on Effort

Smart Insights identifies a key factor in measuring social media success: Return on Effort (ROE). ROE is the…

News April 8