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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Latest in: Event News

Don’t Be Creepy, and Other Ways to Make Data-Driven Marketing Effective

Don’t be creepy, and other ways to make data-driven marketing effective, from Recode. Back in 2004, “The Polar…

News March 20

Little Data vs. Big Data: Nine Types of Data and How They Should Be Used

From Marketing Profs: Little Data vs. Big Data. You are not feeling well, so you visit your friendly…

News March 20

What’s Better, Email or Social Media?

From Business to Community: What’s better, email or social media? Much like the egg-chicken debate, marketers can argue…

News March 19

Seven Traits of an Effective Marketing Leader

Seven traits of an effective marketing leader, according to Marketing Profs. Whether you work for a small business…

News March 19

Battle for the car: will Google, Apple or Microsoft dominate?

From The Guardian: Battle for the car – will Google, Apple or Microsoft dominate? The battle for the…

News March 18

Innovate Your Dealership: Attract New Customers

Car sales are up, but only slightly. According to International Business Times, Chrysler and Nissan sales are up…

News March 18

The PPC Diagnostic Manual: How to Troubleshoot 3 Common Issues

The PPC diagnostic manual, from Search Engine Watch. It happens to the best of us: campaigns or ad…

News March 14

Six Tips for Mobile-Optimized Email Marketing

Six tips for mobile-optimized email marketing, from Marketing Profs. The increase in smartphone usage is altering email marketing…

News March 14

From Likes to Test Drives: 3 New Ways to Sell Cars With Social Media

Here I am: A potential customer stepping into a brand new vehicle on your lot. As I open…

News March 14

What is Content Marketing and Why Do I Need It?

Content marketing is a vital component of your business’ overall digital marketing strategy. You may have heard the…

News March 10