New Research Indicates Dealers Need to Re-Think The Ad Formats and Published Offer Strategy at Their Websites
Findings: Tiny ad formats with targeted offers drive more than 4 in 5 website leads; Gradually ramping up…
News August 18Latest in: Event News
Four Business Strategy Tips to Borrow from the Automotive Industry
When you look at successful businesses in the United States, the automotive industry stands out. Granted, car lots…
News August 18
Here Is Everything You Need to Know About the Millennial Consumer
Everything you need to know about the Millennial consumer, according to Entrepreneur. No demographic is as appealing to…
News August 13
7 Myths About Big Data Dispelled
7 myths about big data dispelled, according to Ragan. Big data: two words that invoke strong feelings in…
News August 13Deal Competition Creates Good Buyer Behavior and High Prices
The dealership seller’s market remains incredibly robust. Despite our industry’s slowing growth rate (1% increase in sales year…
News July 31
9 Advanced – and Ethical – Techniques for Spying on Your Competitors Online
9 advanced and ethical techniques for spying on your competitors online, according to Entrepreneur. Want to spy on…
News July 31
Momentum… and an Off-the-Wall Idea that Might Make you Money
lab·y·rinth ˈlab(ə)ˌrinTH/ noun 1. a complicated irregular network of passages or paths in which it is difficult to…
News July 30
Customer Profiling in the Digital Age
Recent technological innovations in data collection and customer feedback have been a boon to automotive dealers, providing them…
News July 30
No Matter What You’re Selling, This Strategy Should Do the Trick
No matter what you’re selling, this strategy should do the trick, according to Entrepreneur. There are no shortage…
News July 30
Digitally Disconnected to Digitally Driven Dealerships
Let’s look at a dealership which buys data from different sources, utilizes it to profile targets, and then…
News July 29
