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Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

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Latest in: Event News

The Evolution of Digital Marketing

Today, dealers are more confused than ever before about their digital strategy. Their digital footprint looks fine from…

News November 28

Using UTM Tags to Enhance Digital Marketing Strategies

Using UTM Tags to Enhance Digital Marketing Strategies, from ClickZ. Don’t use UTM tagging already? Here is a…

News November 20

Justifying Your Spend – Getting SEO Buy-In

Justifying Your Spend – Getting SEO Buy-In, from Search Engine Watch. Justifying Investment Depending on your company, it…

News November 20

Parallax Scrolling and SEO: What You Should Know Before Designing a Website

Parallax Scrolling and SEO: What You Should Know Before Designing a Website, from ClickZ. Parallax websites look great…

News November 20

Supercharge Your PPC Workflow

Supercharge Your PPC Workflow, from Search Engine Watch. There are a never-ending number of tasks needed for successful…

News November 20

Why Your Data Scientists Need to Be Storytellers, and How to Get Them There

Why your data scientists need to be storytellers, according to Marketing Profs. You’ve probably heard or read this…

News November 12

First Impressions and Other Customer Service Essentials

There are two kinds of customers who come in for automotive shop repairs. The first is no stranger…

News November 10
Featured

7 Video Marketing Tips for Progressive Dealers

Use video to help new customers visualize themselves driving away in one of your vehicles. Internet videos are…

News November 5

Are You Maximizing Your Virtual Inventory Strategy?

With a continuous supply of trades from new-car sales, as well as off-lease vehicles coming back onto the…

News November 4

Harnessing Good Economic Times: How to Maximize Profits Through Diversity in Auto Marketing

As auto marketers start gearing up for 2015, news from the car industry continues to be good: car…

News October 21