Consumer Car Shopping Experience
The consumer car shopping experience is no longer a linear path to purchase. Industry statistics show consumers are…
News April 3Latest in: Event News
Valet of the future may park your car remotely
Valet of the future may park your car remotely, from Fox News. “I hate having to look for…
News April 2Nissan Announces Leadership Changes in North America
Nissan Announces Leadership Changes in North America, from The Auto Channel. NASHVILLE, TN — March 20, 2015: Nissan…
News April 2Dealer’s voice: Aviation technology continues to drive auto innovation
Dealer’s voice: Aviation technology continues to drive auto innovation, from thestar.com. My curiosity about automobile technology goes back…
News April 2Single Digit Bounce Rates, The New Normal
Keep Users on Your Site and Sell More Cars. Achieving Success Online Using Google’s Insights. You have probably…
News April 2Retention, Loyalty or Acquisition Marketing?
Retention, Loyalty or Acquisition Marketing?, from Automotive Digital Marketing. We all want new customers. And it’s certainly mandatory…
News April 2With Car Dealerships’ Ranks Thinned, the Survivors Thrive
With Car Dealerships’ Ranks Thinned, the Survivors Thrive, from The New York Times. ONLY a few years ago,…
News April 2The Lead Conversion Gap
The Lead Conversion Gap, from Auto Dealer Monthly. Generating leads from dealer websites and third-party retailers is no…
News April 2Third-Party Leads vs. Dealer Site Generated Leads
This subject causes more dealer confusion and misplaced marketing dollars for dealers than any other. Making matters worse,…
News March 26NHTSA Administrator Mark Rosekind Tackles Technology Revolution In Automotive
NHTSA Administrator Mark Rosekind Tackles Technology Revolution In Automotive, from Forbes. Mark R. Rosekind has taken the helm…
News March 26
