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Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

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Latest in: Event News

9 Signs You’re an Automotive Marketing Dinosaur

1. Believe you need more traffic on your website 2. Believe stimulus is synonymous with attention 3. Believe…

News June 29

Build Your Brand With Social Selling Part II

When dealerships are focused on social selling, they’ll be able to increase employee engagement, as well as boost…

News June 29

Your Website IS Your Showroom

There was a time when dealerships hated the internet.  I know, it’s hard to believe. What is interesting…

News June 29

How Marketers Are Responding to Connectivity and Transformation in the Automotive Industry

Connectivity and digitalization are the number one key trend disrupting the automotive business in 2016. According to KPMG’s…

News June 16

The Time Is Now for Dealers to Embrace Online Video Advertising

Reaching the right car buyers at the right time is more difficult than ever given the high volume…

News June 16

Where Email Marketing Falls Short

Watch just about any sitcom and you’ll notice something: when everything goes wrong for the main character, it’s…

News June 15

New to Content Marketing? Start Here

Unless you’ve been stranded on a desert island somewhere, content marketing has likely been on your radar. If…

News June 14

Gaining a Competitive Edge Through Your Dealership’s Career Site

Don’t wait until it’s too late! That’s mindset you need to have when trying to stay ahead of…

News June 8

Knowing Your Clients

Can you tell me the make and model of the car each of your clients have? What about…

News June 8

The Myth of the "All-Powerful" Marketing Suite

Just as one baseball glove does not fit all who play baseball, one “all-encompassing” marketing suite or strategy…

News June 8