Top 5 Ways Automotive Dealers Can Change Their Marketing Approach to Improve Customer Engagement in a Digital World
Today, consumers expect a 360-degree experience when it comes to shopping for a car, and engagement is critical…
News July 28Latest in: Event News
The 5 Stages of Customer Engagement and How to Optimize Each One
Auto dealers shouldn’t treat an auto purchase as a one-and-done transaction. There is a lifecycle to consider, and…
News July 28
This Week in Social Media News: Week of July 25, 2016
Periscope has been busy adding new features, and users can look forward to checking out the latest, such…
News July 27
Reap the Rewards of a Changing Market
These past few years have been pretty good to the automotive industry. There are fewer dealerships, larger markets,…
News July 25
Think Like your Customer: Transform the Transaction Process and Boost Your Bottom Line
The current dealership sales and finance process was built by dealers, for dealers. Not consumers. There are a…
News July 25
Can You Handle the Truth about Automotive’s Toughest Issues?
As a long time attendee of the Digital Dealer conferences, I have found that dealers on the front…
News July 25
Better Culture = More Women
According to the U.S. Bureau of Labor Statistics, “Despite the prominence of leadership roles, women hold about 25…
News July 25
Recall Masters’ Christopher Miller to Present “Rein in the Recall Revolution” at Digital Dealer 21
Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced that company…
News July 20
This Week in Social Media News: Week of July 18, 2016
Google recently announced improvements for YouTube ads, which will give retailers more control over the branding experience for viewers.
News July 19
The New Trend in Social Media: Quality Over Quantity
In this world of cheap knockoffs, hidden agendas and mud-filled transparency, the reality is that not all social…
News July 18
