What is Web-Based Technology
As children we all played the game of “grapevine” where one person whispers a message to another, which…
News August 1Latest in: Dealer News
Which Tablet Is Best For Your Service Department?
We’ve all heard of the benefits that mobile technology can deliver in the service lane: a faster write-up…
News August 1Here We Grow Again
“Loyd! It’s good to hear from you. I look forward to seeing you next week. I just wanted…
News August 1Is It Really Worth the Effort To Work With Orphan Owners?
Orphan Owners = Proven BuyersOrphan Owner: Customers whose salesperson has moved on. This also includes customers whose salesperson…
News August 1Dissecting Two Different Types Of Used Vehicle Retailers
In my conversations and travels, I encounter two different types of dealers. The first group often struggles with…
News August 1
Transform Text Ads Into Product Listing Ads Using Google Spreadsheets
Transform text ads into product listing ads using Google spreadsheets, according to Search Engine Watch. Product Listing Ads…
News August 1
5 Marketing Metrics to Rule Them All
Big data. Two words you’ve been hearing a lot lately. What does it mean to a dealer? Complexity,…
News August 1Building Relationships with Millennial Shoppers by Leveraging Online Tools
Millennials (Gen Y), who are ages 34 or younger, are making their way to dealerships, and the question…
News August 1
Create Successful Social Media Content in 4 Steps
Create successful social media content in 4 steps, according to Marketingland. When developing a content marketing strategy, one…
News August 1
Interview with Len Stoler, Owner of the Len Stoler Automotive Group
For more than 40 years Len Stoler has been an automotive institution in Maryland. What began as a…
News August 1
