Customer Equity: The Predictor of Long-Term Success
Customer Equity is an essential metric in determining the value of a business. So what is it, and…
News April 7Latest in: Dealer News
Weekend thought starter: What selling kayaks and cars have in common
Weekend thought starter: What selling kayaks and cars have in common, from Dealertrack. I bought a kayak today.…
News April 7How to Make Your Digital Dealership Inviting for Non-English Speakers
How to Make Your Digital Dealership Inviting for Non-English Speakers, from activEngage. American online communication predominantly uses text…
News April 7Fixed Operations: The Auto Industry’s Missed Marketing Opportunity
In my session, “Fixed Operations: The Auto Industry’s Missed Marketing Opportunity,” Iwill explain why a dedicated digital marketing…
News April 6Porsche Cars North America Inc. Signs Agreement with Cox Automotive for Vehicle Portfolio Solution
ATLANTA – As a company committed to innovation, quality and improving how they manage their vehicle portfolio, Porsche…
News April 6Chevy Malibu sheds weight, gains room with sculpted 2016 makeover
Chevy Malibu sheds weight, gains room with sculpted 2016 makeover, from Automotive News. NEW YORK — The next-generation…
News April 6Car maintenance sucks — but Openbay’s new device helps drivers not get screwed over
Car maintenance sucks — but Openbay’s new device helps drivers not get screwed over, from Pando Daily. Car…
News April 6Automotive Trends in Safety and Comfort Repairs
Automotive Trends in Safety and Comfort Repairs, from Dick & Rick’s Auto Interiors. We are going through many…
News April 6DealerRater, J.D. Power Examine Service’s Connection to Sales
DealerRater, J.D. Power Examine Service’s Connection to Sales, from F&I Showroom. WESTLAKE VILLAGE, Calif. — Dealers wanting to…
News April 6April is National Car Care Month: Time to tell customers to spring for vehicle maintenance
April is National Car Care Month: Time to tell customers to spring for vehicle maintenance, from Motor Age.…
News April 6
