Dealership Marketing Spend: Too Much or Not Enough?
We have done extensive spend management work in the dealership space over the last 15 years. One of…
News July 9Latest in: Dealer News
What Really Motivates Your Employees?
It’s an age-old question and a $10 billion industry. Every year, thousands of books and self-improvement courses are…
News July 7
3 Reasons Why Your Dealership Needs to Be Mobile
Today’s consumers are always on the go and constantly connected with their digital devices. A recent Forbes article…
News July 7
12 Areas of Focus to Improve Your BDC Process
On average, dealership’s are spending between $300 and $522 per vehicle to get calls, leads and showroom visits.…
News July 7
A Digital Audit: The One Thing Every Automotive Agency Should Provide
Digital marketing is exploding in the automotive industry. The average marketing budget for auto dealers now spends over 50%…
News July 7
Confirming Appointments Reduces No-Show Rates
Friendly reminders are not just cordial contacts, they’re also good for business. That’s why it’s important to contact…
News July 7
Preparing to Grow your Internet Department
It’s not the wand that makes the magic happen, but the magician who wields it. All of the…
News July 6
Do You Have a Business… or Just a Job with More Risks?
When I was operating dealerships in Northeast Oklahoma, there was a little hamburger joint that had some of…
News July 6
“You’re Fired”
Over the years I’ve seen many dealerships terminate employees for various reasons. Most states today, state in their…
News July 6
Eight Reasons to Sell Auto Parts Online
Today’s consumers expect the ability to research and buy anything online, at any time, on any device. With…
News July 6
