Eliminate Doubt and Satisfy Customers’ Needs with a Consultative Approach
Interacting with informed customers can be a challenge as dealers try to overcome their concerns throughout the shopping…
News May 1Latest in: Dealer News
Marketing Maxims of Jolly John
My dear friend “Jolly John” Pulsifer was greeted by St. Peter on February 19 of this year at…
News May 1Dealership Facility & Image Programs – Cost Reduction Opportunities
Dealership sales are growing once again and so too are the demands on the dealer’s time, their staff’s…
News May 1The Japan Disaster and Vehicle Allocation Concerns
The Japanese earthquake and tsunami have rocked the automotive world. Honda has reported, at the time of this…
News May 1Is It the CRM or Is It the Process?
Every so often I hear from GMs who insist their salespeople must have the latest, greatest CRM with…
News April 18The Truth about ‘Potential’
A top reason an under-performer is kept on a payroll despite failing to realize results is because his…
News April 14More on Becoming a 10X Dealership
It’s complicated to be an Internet-savvy dealer. Pricing, dealer web site SEO, social media, Internet structure and staffing,…
News April 12Selling When Out of Control — Forgetaboutit
The hot ticket these lean days is attending some type of “service sales” workshop, webinar, or similar rodeo,…
News April 8Management by Walking Around: See It, Touch It, Know It!
Tom Restino gets it! Restino is general manager and vice president of operations for DePaula Chevrolet in Albany,…
News April 1Is Used Car Front End Gross a Problem?
It’s interesting to me that in this day and time, as knowledgeable as we have become due to…
News April 1
