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Conference & Expo: September 22-23, 2026
DealerPoint: April 5-7, 2027

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Anna Wallace

Anna Wallace

Director of Partnership EnablementCovideo

Anna Wallace is the Director of Partnership Enablement at Covideo, where she works alongside tech and auto industry leaders to connect dealerships with video software that drives meaningful customer experiences and business outcomes. Anna brings 15 years of enterprise SaaS leadership, process optimization, and customer success experience to her role. Having successfully led large-scale integration and customer success initiatives—notably scaling multi-million-dollar programs and halving implementation timelines—Anna brings a fresh, results-oriented perspective to the automotive industry. She also holds a certification as a Project Management Professional and is trained in Lean Six Sigma implementation.

Tue Sep 2210:40 AM – 11:00 AMDealerTech Live

Stop Checking the Box: The Small Fixes That Make or Break Engagement

AI and automation are transforming how dealerships engage with customers—but technology alone doesn’t create better experiences. The dealers winning t

AI and automation are transforming how dealerships engage with customers—but technology alone doesn’t create better experiences. The dealers winning today are pairing smart tools with proven communication practices.

Join this practical session to dis

AI and automation are transforming how dealerships engage with customers—but technology alone doesn’t create better experiences. The dealers winning today are pairing smart tools with proven communication practices.

Join this practical session to discover what actually drives engagement, appointments, and showroom visits. The session will cover the small details that often get overlooked: subject lines, email and SMS strategy, personalized video,

AI and automation are transforming how dealerships engage with customers—but technology alone doesn’t create better experiences. The dealers winning today are pairing smart tools with proven communication practices.

Join this practical session to discover what actually drives engagement, appointments, and showroom visits. The session will cover the small details that often get overlooked: subject lines, email and SMS strategy, personalized video, timely follow-up, better questions, and clear next steps. You'll leave with actionable tactics your team can put into practice immediately. Less busywork. More conversations. Better results.

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Sales & Variable OpsSession Track
Jessica Hammonds
Jessica HammondsSr, Product Marketer, CDK
Anna Wallace
Anna WallaceDirector of Partnership Enablement, Covideo