Sales & Variable OPS
Gifts To Close The Deal Or Say Thank You
You want to close the deal and customers know this. Contrary to fact, they think there are thousands of dollars between the MSRP and the dealer price so they are looking for all of the discounts and perk they can get. The reality is you are only making a few hundred...
Henderson Hyundai Retains 40% More Customers and Triples Monthly Net Profits
General Manager Kevin Szura has been in the automotive management profession for more than twenty-five years. His dealership, Henderson Hyundai, was averaging a solid net profit each month of approximately $150- $200 thousand as a result of strong leadership and good...
Interview with Bill Carmichael – Founding Partner, President, and CEO of Summit Automotive Partners
Bill Carmichael is Founding Partner, President, and CEO of Summit Automotive Partners, headquartered in Denver. Together with George Gillett, they have built Summit into one of the top 50 dealer groups in the country with 19 unique brands and 22 dealerships in 14...
Equifax Automotive Lender Customers Gain Access To Black Book Vehicle Value Data
Equifax Inc. (NYSE:EFX), a global information solutions company, announced that its auto lending customers will now have the added benefit of direct access to Black Book® vehicle value data and loan-to-value (LTV) model data. By incorporating Black Book data with...
Artificial Intelligence Technology is Changing How Marketing and Sales Organizations Interact with Leads
Conversica, the leading provider of sales conversion management software for marketing, inside sales and sales organizations, announced today that the use of artificial intelligence (AI) technology is changing how marketing and sales organizations interact with leads....
Who is responsible for tech productivity?
From Search Auto Parts: Who is responsible for tech productivity? Who's responsibility is it to make sure that technicians are productive? As you might imagine, it falls on everyone's shoulders in the shop. But there are individual ways you can make sure productivity...
To Drive Service Traffic these Holidays, MyCustomerData Reports its Holiday Gift Card Program Generates Response Rates of 20%, ROI 200%
MyCustomerData, a provider of membership marketing programs that help auto dealers connect with customers, said dealers using its Holiday Gift Card program this fall will attract lost service business, boost new and pre-owned vehicle sales and generate significant ROI...
The Kinder, Gentler Car Dealer Of Today
The kinder, gentler car dealer of today, according to BuzzFeed. For decades, car dealers have been viewed through a negative lens in the eyes of retail customers. They are often viewed as deceptive and always on the hunt for people to rip off. The combination of the...
New Corvette can secretly record convos… and get you arrested
New Corvette can secretly record convos... and get you arrested, according to WPTV. The 2015 Corvette comes with 650 horses, a supercharged V8 engine under the hood and a feature called Valet mode. Along with being able to lock your entertainment system and...
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