Sales & Variable OPS
Flick Fusion Releases InstaVid, An Automated Video Production Service That Helps Auto Dealers Move Metal Faster
Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, today released InstaVid, an automated video production service that instantly creates and distributes new and pre-owned inventory videos for auto dealers. In many dealerships, the...
Search Optics® Rolls Out New Mobile-Optimized Website Platform to Fuel Stronger Sales for Automotive Dealers Worldwide
Search Optics®, one of the nation’s leading digital marketing solutions providers with a specialty in automotive, today announced the Blueprint Platform™ by Search Optics, a website platform designed for automotive dealerships. Featuring a truly responsive design, the...
Ally Financial Honors 2015 TIME Dealer of the Year Nominees
Ally Financial is pleased to announce that 55 U.S. auto dealers have been selected as nominees for the 2015 TIME Dealer of the Year award. Now in its 46th year, this prestigious and highly coveted honor recognizes the nation's most successful auto dealers who also...
Trend Announces RevenueRadar Fulfillment Partnership
Trend is officially announced as the preferred fulfillment partner for DealerSocket's database-mining tool, RevenueRadar. Trend is currently the preferred fulfillment partner for DealerSocket CRM. This means dealerships have been able to easily initiate and track...
Winter Illness Prevention
Winter is approaching faster than many of us even realize. With all of the positive fun and festive parts of the holiday season comes the additional risk of illness. Illness can quickly spread in a dealership, taking out many of your employees, and also increasing...
Harnessing Good Economic Times: How to Maximize Profits Through Diversity in Auto Marketing
As auto marketers start gearing up for 2015, news from the car industry continues to be good: car sales are expected to hit 16.77 million this year, outstripping both last year’s rate and the consensus forecast. But why stop there? The improved economic environment...
Closing & Golf: Same Strategies – Same Challenges
Closing is defined as everything you say or do that moves the sale forward. In golf, games are won or lost around the green on the shortest shots, not on who can hit the ball the farthest on the first shot. The same is true with closing – “What’s the best closing...
Digital Air Strike study finds that Social Media is king for consumers in the car buying process
Digital Air Strike, leading provider of automotive social media, online reputation and lead response solutions, released the results of its 2014 Automotive Social Media Trends Study at the J.D Power Marketing Roundtable in Las Vegas, Nevada yesterday afternoon. With...
The Service Department: It’s More Than Just Fixing Broken Cars
The best summary I have ever heard concerning our industry comes from Leigh Silver, who puts it like this: “The service operations can be viewed as a combination of running a sales floor, in conjunction with a manufacturing plant, in combination with a shipping yard,...
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