Sales & Variable OPS
5 ways the auto industry let consumers down in 2014
5 ways the auto industry let consumers down in 2014, from Consumer Reports. Bad behavior from automakers and dealers We’re excited for the year ahead in cars. New drivetrains, designs, and technologies make every new year more exciting than the last. But some...
Cleveland Honda dealers blaze trail with regional ad tactics
Cleveland Honda dealers blaze trail with regional ad tactics, from Automotive News. When American Honda Motor Co. decided 18 months ago to fund marketing for regional dealer associations, members of the Northern Ohio Honda Dealers wanted to do more than echo the...
GM to use GM Financial for subsidized leases
GM to use GM Financial for subsidized leases, from MarketWatch. General Motors Co. plans to use its GM Financial lending arm as the exclusive provider of subsidized leases in the U.S., a move that could help boost earnings while significantly increasing the Detroit...
Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt
Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt, from The Blade. The auto industry’s glimmering rise is expected to continue in 2015, though not quite with the same white-hot intensity of the last few years. “The growth rate is...
CARPHORIA Launches Dealer Services Division to Help Dealers Increase Inventory Turn and Eliminate Wholesale Loss
First-of-Kind Service Changes the Wholesale Game HOUSTON, TX--(Marketwired - January 14, 2015) - CARPHORIA, an innovator in the auto services industry that is driving change in how cars are bought and sold, today announced an expansion of services to assist automotive...
NCM® Associates Poised to Unveil LiveAudit™, Another Industry First, at NADA 2015
Overland Park, Kan., Jan. 13, 2015 -- NCM Associates (www.ncm20.com), a 100% employee-owned company and pioneer in the 20 Group peer collaboration model, provider of automotive retail consulting, management training and operations Benchmark® analysis, today announced...
Find Collision Repair Equipment for Today’s Vehicles in the Chief and Elektron Booth at NADA Expo
Madison, Ind. (Jan. 14, 2015) – Dealers will find the structural repair equipment they need to properly repair collision damage on modern vehicles in the Chief Automotive Technologies and Elektron booth #2419S at the NADA Expo Jan. 23-25 in San Francisco. “Over the...
Castrol® to showcase the Castrol Protection Plus program, which features a ‘Forever’ engine warranty & 24-hour Roadside Assistance, at the 2015 NADA Convention
Wayne, NJ - January 7, 2015, Castrol® to showcase the Castrol Protection Plus program, which features a 'Forever' engine warranty & 24-hour Roadside Assistance, at the 2015 NADA Convention. Dealers who focus on used cars and like finding unique ways to increase...
DMEautomotive Launches Mobile Loyalty; Program Targets Retention Bleed by Capturing the ‘Always-On’ Consumer
New Driver Connect mobile app enhancements make customer loyalty points easily available to “on-the-go” dealership customer; attacks increasing service interval with program proven to increase retention DAYTONA BEACH, Fla. – January 13, 2015 – DMEautomotive (DMEa)...
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