Sales & Variable OPS
Used Cars: Prices Rising But Will They Fall?
Used Cars: Prices Rising But Will They Fall?, from Inquisitr. The prices of used cars are still rising, USA Today reported this past week. As new cars are rising in price, more buyers are turning to the purchase of used cars as the choice. In many ways it makes sense,...
Used Audi Engines Now Part of Online Inventory for Sale at Preowned Engines Website
Used Audi Engines Now Part of Online Inventory for Sale at Preowned Engines Website, from Virtual-Strategy Magazine. Used audi car engines are now part of the web inventory for sale to consumers through the Preowned Engines company at http://www.preownedengines.com....
Auto Dealers Report Targeted Direct Mail Marketing Campaigns Are Most Cost- and Time-Efficient Way to Retain Customers
Auto Dealers Report Targeted Direct Mail Marketing Campaigns Are Most Cost- and Time-Efficient Way to Retain Customers, from U.S. News. New Study of Over 200 US Dealerships, by Prospect Vision, Reveals Direct Mail Campaigns Deliver Dramatic Conversions/ROI; In-Equity...
Environmental Scores for All 2015 Cars and Trucks to be Released
On Thursday, January 22, the American Council for an Energy-Efficient Economy (ACEEE) will announce this year's "Greenest" and "Meanest" vehicles, along with environmental scorings of all model year 2015 cars and trucks. The vehicle scores will be featured...
DMEa Adds ‘Tap-to-Pay’ Functionality to its Groundbreaking Mobile App, Driver Connect
Consumers can now view their service invoice and ‘tap to pay’ instantly when the mobile app alerts them that their car is ready from service New study shows that consumers are embracing dealership mobile apps and want mobile payment functionality, as well as quick...
Toco Releases New Resources to Help Drivers Navigate Winter Weather
Studio City, CA, January 14, 2015 – Toco Warranty Corp., a company dedicated to selling vehicle service contracts directly to consumers, has just released new resources offering suggestions to help drivers prepare for snow covered roadways and icy travel. The...
5 ways the auto industry let consumers down in 2014
5 ways the auto industry let consumers down in 2014, from Consumer Reports. Bad behavior from automakers and dealers We’re excited for the year ahead in cars. New drivetrains, designs, and technologies make every new year more exciting than the last. But some...
Cleveland Honda dealers blaze trail with regional ad tactics
Cleveland Honda dealers blaze trail with regional ad tactics, from Automotive News. When American Honda Motor Co. decided 18 months ago to fund marketing for regional dealer associations, members of the Northern Ohio Honda Dealers wanted to do more than echo the...
GM to use GM Financial for subsidized leases
GM to use GM Financial for subsidized leases, from MarketWatch. General Motors Co. plans to use its GM Financial lending arm as the exclusive provider of subsidized leases in the U.S., a move that could help boost earnings while significantly increasing the Detroit...
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