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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Sales & Variable OPS

Is Your Dealership Ready to Dominate 2015?

Is Your Dealership Ready to Dominate 2015?, from 9Clouds Automotive Marketing. The first month of 2015 has come and gone. Did you make the most of it? 2015 promises to be a big year for automotive marketing, but you have to be ready to adapt your marketing approach...

What Is the Google+ Rel-Publisher Tag, and Why Is It Important?

What Is the Google+ Rel-Publisher Tag, and Why Is It Important?, from Opportunity MAX. Are you aware of Google Tag Manager? Many people may not realize what exactly Google Tag Manager is and the role it plays in enhancing site search engine optimization (SEO). Google...

Car Salesman Confidential: Why I’m Better Than The Internet

Car Salesman Confidential: Why I’m Better Than The Internet

Car Salesman Confidential: Why I'm Better Than The Internet, from Motor Trend. In this installment, our salesman takes on the proposed future of buying cars online, and says people will always need real-life dealerships. "John Henry was a steel drivin’ man, lord lord...

January Auto Sales Set Quick Pace for 2015

International Nameplate Dealers Announce Monthly Sales Alexandria, VA (February 4, 2015) – The American International Automobile Dealers Association (AIADA) today released January 2015 sales figures for the international nameplate automobile industry. AIADA represents...

Car Ownership Has Peaked—or Maybe It Hasn’t

Car Ownership Has Peaked—or Maybe It Hasn’t, from Money Magazine. After a strong January for the auto industry, forecasts call for rising car sales in 2015—followed by more increases in the years ahead. So what's this business about already hitting "Peak Car"? Based...

Are You Sure You Know What the Customer Wants?

Every day prospects walk on the lot and ask, “Do you have a white something?” And almost without exception, the average salesperson starts assuming that... the vehicle is for them; they want it: they know all about it; they’ve already driven it; they’ve got to have...

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