Sales & Variable OPS
The Sad State of User Experience in Automotive Industry Websites
Maybe it’s just me, but have you seen the state of auto industry websites lately? I’m not just talking about dealerships (which are mostly awful). I’m talking about the vendors and even the
RIP CRM!
CRM as we know it is dead. Its sole purpose was to replace index cards and rolodexes with a more organized digital solution – one which helped salespeople more efficiently follow-up,
Auto/Mate Wins "Best Places to Work" Award for Seventh Straight Year
Auto/Mate Dealership Systems has been recognized as one of the thirty “Best Places to Work” in New York State’s Capital region by the Albany Business Review.
![Hard Facts: Start Texting Your Customers! [VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/11/Hard-Facts-Header-110416-400x250.png)
Hard Facts: Start Texting Your Customers! [VIDEO]
With Google’s new technology, you can send and receive texts from customers right through search ads. The phone’s SMS application launches automatically, and you are able to communicate
![Autodisrupter Episode 14 – Quit Saying That!! [EXCLUSIVE VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/11/header-autodisrupter-episode14-400x250.png)
Autodisrupter Episode 14 – Quit Saying That!! [EXCLUSIVE VIDEO]
On this episode I am going to talk about something you shouldn’t say and how to correct this problem.
Auto Lease Deals Inch Closer to $99 per Month With Latest Offer From Nissan
Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings, with the Nissan Sentra SV currently offered at $109.00 per month,
How Will You Stay Competitive in a Down Market?
Typically, when looking to boost sales, OEMS add incentives or special lease deals. However, that may not be the right strategy. These types of campaigns tend to end up starting a domino
Black Book: Domestic Cars Drop 10% in Value over Last Three Months
According to Black Book® data, the average price of a used vehicle for model years 2011-2015 depreciated by -2.9% in October, a noticeable single-month change from the -2.3% change during
What a Great Idea! But Did It Make YOU Any Money?
By far the most popular article I’ve written for Dealer magazine over the past five years was the one published in April 2016.
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