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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Sales & Variable OPS

Witt’s Wise Words: BDC vs BFC

Witt’s Wise Words: BDC vs BFC

ELEAD1ONE partner Bill Wittenmyer explains the difference between a dealership having a Business Development Center versus a Business Follow-Up Center.

#FreebieFridays – Being the Most Obvious Choice

#FreebieFridays – Being the Most Obvious Choice

In this Freebie Friday quick tip for Automotive Dealers, ELEAD1ONE Partner Bill Wittenmyer talks about how to get ahead in dealership sales and in life by consistently presenting yourself as the obvious choice. Want more Freebie Friday tips?

Facebook Wheels: The Ultimate Cyber Car Lot

Facebook Wheels: The Ultimate Cyber Car Lot

Frankly speaking, when and if the selling of cars via social media gets real traction it will be primarily through Facebook. Having run several successful consumer goods “mega-campaigns” on Facebook, I’ve seen first-hand the power of that platform. Buying $19-$49...

Interaction is Key: 5 Inventory Web Display Best Practices

Interaction is Key: 5 Inventory Web Display Best Practices

(Part 2 of a 4-piece blog series on vehicle merchandising) Continuing this vehicle merchandising best-practices series, I would like to discuss how to display your inventory online to its best advantage. As the old saying goes, “You never have a second chance to make...

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