Sales & Variable OPS
Fort Bend Kia Adds More Than $416,000 to its Bottom Line with Affinitiv’s Social Roots TM 1:1 Facebook Campaigns
Chicago, IL—Feb 19, 2018—In 2017, Fort Bend Kia added more than $416,000 to its bottom line with Affinitiv’s Social Roots TM 1:1 Facebook campaigns. Social Roots 1:1 is a unique digital advertising solution that leverages DMS data and trigger-based algorithms to drop...
ELEAD1ONE Introduces DealBuilder Digital Retailing Solution for Auto Dealers
Game-changing application is designed to keep dealerships central to the online car-buying process Atlanta, GA – Feb 19, 2018 – ELEAD1ONE today introduced DealBuilder for auto dealerships, an online car-buying application that guides customers through the entire...
AutoLoop Identifies Three Pitfalls in the Auto Retail Service Experience That Drive Customers Away
New strategies are recommended to eliminate the gap between dealer processes and customer expectations CLEARWATER, FL – Feb 19, 2018 – AutoLoop LLC, the leading provider of auto-industry marketing, sales and service solutions, have released their most recent white...
Expand Your Digital Service Marketing Strategy
When a person wants to buy a vehicle, a dealership is the first place they think of. When a person needs to get their vehicle serviced, a dealership is not necessarily the first place they think of. For service, there’s plenty of choices and competition for dealers....
Witt’s Wise Words: You Are Your Own Brand
Reputation takes a long time to create and can be destroyed overnight. ELEAD1ONE Partner gives some insight into creating your own brand to enhance your success and how to build and protect your reputation in this week’s Witt’s Wise Words.
Work On Yourself Wednesday: Vision
Let me ask you, what is your vision for your future? It’s easy to get caught up in the world of like too, wish I could and wouldn’t it be great if. Don’t confuse vision with a wish or desire.
Think Tank: Why Judgement Is Your Biggest Mistake
We've all been told to not judge others, but do we really practice it in our day to day lives? That's an easy "no" for most, but we're making a huge mistake when we determine our opinions about others without having all the facts. Judgement is the weakest form of...
Calculated Metrics in Google Analytics
Several weeks ago, I attended advanced Google Analytics (GA) training in West Palm Beach FL, delivered by Brian Pasch of PCG. I initially debated attending the training, as I felt my skills were pretty advanced and allowed me to do my job well. How wrong I was in...
What is Content Marketing?
Content marketing has become somewhat of a buzzword recently. With developing technology and the Internet taking over our lives, PR and marketing terms constantly develop and shift in meaning. So, I thought a little primer on content marketing might be useful! The...
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