Sales & Variable OPS
Hard Facts: Pinterest Parent Report Breakdown
Have you "pinned" down the right platforms for publishing your branded content? In this week's #HardFacts, I'm explaining why your content may not only be wanted, but welcomed on Pinterest.
Six Weeks in a Row of Higher Depreciation in Trucks vs. Cars
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market Insights report illustrates...
HGREG.COM WELCOMES NEW VP OF OPERATIONS, CHASE SATTLER, AND REGIONAL MARKETING DIRECTOR, SOLEDAD GONZALO
DORAL, Fla., March 12, 2018 – HGreg.com announces the appointments of Chase Sattler, VP of Operations, and Soledad Gonzalo, Regional Marketing Director, to its management team. Based at the Doral location, Sattler oversees U.S. operations and manages the dealerships...
A PERFECT Example of the Trifecta that Creates Loyalty
The never-ending question is… what does it take to earn customer loyalty? Of course, the answer changes all the time and that is what makes loyalty so confusing and difficult. As technology continues to develop and improve, consumers have more access to information...
myKaarma Launches SmartAssist AI Technology for Auto Dealer Service Departments
Artificial Intelligence tool researches & answers questions, ensures advisors instantly know recall work when a customer texts and enables more efficient responses LONG BEACH, California -- March 13, 2018-- --myKaarma, software that helps dealerships communicate...
Pearl Technology Holdings to Debut Next Generation Pre-Owned Marketing Platform at NADA 2018
Pearl Pre-Owned system designed to bring back Pre-Owned Profitability DALLAS, TX, March 13, 2018 — Pearl Technology Holdings, LLC, (Pearl) (www.pearlsolutions.com) today announced it will introduce a new pre-owned marketing platform at this year’s NADA in Las Vegas. ...
Buerkle Honda Saves Big by Optimizing Lead Providers with Help from FrogData
Real-time data analytics platform results in a reallocation of ad spend to lead providers with proven ROI. SAN FRANCISCO, CA.—(March 12, 2018) – Frustrated with managing multiple third-party lead providers that promised high ROI but did little to prove results,...
Affinitiv Releases Free eBook for Auto Dealers: Why Service Absorption is a Dangerous Number
eBook offers a detailed guide on how to grow service profits using revenue per units-in-operation Chicago, IL—March 12, 2018—Affinitiv, a leading provider of marketing and technology services to automotive manufacturers and dealerships, today announced the release of...
Flick Fusion Unveils the Video Warrior Package, a Complete Turnkey Video Marketing Solution for Auto Dealers
Urbandale, IA—March 12, 2017—Flick Fusion today unveiled the Video Warrior Package, a complete turnkey solution with all of the video marketing components that an auto dealership needs for success, including inventory videos, test-drive videos, video email and...
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