Sales & Variable OPS
Xtime and Digital Dealer Partner to Honor Customer Experience Excellence This October
REDWOOD CITY, Calif. (September 7, 2018) – In today’s margin-compressed reality, a seamless, technology-enhanced customer experience that extends beyond the point of purchase is essential to increasing loyalty and retention across the dealership. To recognize the...
Maximizing Co-Op for a Strong Q4 – 4 Questions to Ask Your Vendors
With the fourth-quarter in sight, now’s the time to be planning for ways to end the year strong and insure you maximize your dollars and their effectiveness. One way is to make sure you evaluate how you maximize OEM reimbursements and move more inventory. Co-op...
Profit By Action Quick Tip: The True Importance of Tires?
Andy Church shares the importance of the proper inspection of tires in front of the customer during the walkaround to dealership revenue in this Quick Tip.
#FreebieFriday: The Three Ps of Success
ELEAD1ONE Partner Bill Wittenmyer shares the 3 P's of success in this week's edition of Freebie Friday.
The Impact of Customer Lifetime Value (CLV) on Revenue
Do you know your customers’ lifetime value (CLV)? CLV defines the monetary value of your customer relationship by how much gross profit they have generated for your dealership. If you divide your customer database into quintiles, you’ll discover that the top 20...
Social Media & The Boat That We Are Missing
It is no secret that social media has been discussed in the automobile industry for what seems to over a decade now. It was remarkable just ten years ago to attend conferences and learn from experts about YouTube video marketing and the early stages of discussing...
Make the Most of Every Lead – in Any Market
The automotive industry has had a pretty good life the past handful of years. The good times can only last for so long. At some point, the market has to take a turn. That’s not to say that everything is going to be doom and gloom, but the market has already started...
Google’s Latest Ad Updates
In case you haven’t heard, Google is rebranding Google AdWords as Google Ads, and with that change will come a slew of great new features that can help dealers sell more cars. In our new blog post, we highlight some of the most important changes that your dealership...
ActivEngage Partners with Parts and Accessories Data Provider Auto Parts Kit, LLC
ORLANDO, Fla., Sept. 6, 2018 /PRNewswire/ -- ActivEngage, the premier provider of automotive live chat, today announces a new strategic partnership with Auto Parts Kit, LLC. Offering automotive parts and accessory recommendations and availability, this partnership...
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