Sales & Variable OPS

In the last seven years, new vehicle gross margins have declined from four percent to two percent. If that pace continues, profit margins will be wiped out by 2025. It appears that the front-end grosses dealers enjoyed 10 or 15 years ago are never coming back. F&I...

In a quick review of dealership’s websites, I find that many are almost entirely sales focused and tend to neglect the one department that brings the most significant percentage of profit… service. Go ahead. Take a look at a few dealership websites. Service tends to...

Though every vehicle today comes with a recommended maintenance schedule from the manufacturer, many consumers don’t follow them. What’s worse, some may not even know they exist! We recently surveyed 1,000 auto dealer customers and found that younger generations are...

We’ve all heard the hype around Carvana, and their mission to change the way consumers purchase vehicles. In the end, there are likely some learning lessons from Carvana for dealers, and I would argue that this has created much of the drive around digital retailing...

By Tom Harsha, Chief Product Officer, CallRevu Dealerships lose hundreds of sales opportunities every year because of missed or mishandled phone calls. On average, a dealership fails to connect with 33% of incoming calls. For every 100 calls, that means you’re missing...