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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Sales & Variable OPS

MAX Digital Adds Service Upgrades to Platform

MAX Digital Adds Service Upgrades to Platform

Dealers can add value to vehicles by showcasing repair items CHICAGO — August 15, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, has released new functionality to its platform allowing dealers to highlight service...

Marketing to Your “Personas” and Not Your Target Audience

Our industry will always be rife with buzz-words. As we depart from another engaging Digital Dealer Conference, I noticed that terms like "digital retailing," "bots," and "AI" are still the sexiest of terms driving new products and services dealers need to strengthen...

Advice on Investing in New Technology

Advice on Investing in New Technology

This week’s #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

An Innovative Way to Keep the Roads Safe & Bring in Customers

Have you ever seen a fellow motorist texting while driving? What about eating while driving? Putting on makeup? Turning around to yell at their kids? Yes, all of these happen (and more) daily. Sometimes, all it takes for an unfortunate accident to occur is for a...

Rally Around Common Ground

On the topic of generational leadership, it’s important to shift our thinking away from what makes each generation different, or what makes different generations “difficult,” and instead get back to leadership basics and outline important aspects of a workplace that...

Is Your Website Driving Your Best Leads Away?

A recent article from consulting giant Deloitte has added new importance to the role of retailer websites in the average consumer’s vehicle purchase journey. According to the results of its 2018 Deloitte Global Automotive Consumer Study, brand and dealer websites have...

The Power of Video Marketing

The Power of Video Marketing

Director of Partnerships & Business Development for Flick Fusion, Lehel Reeves, shares why video is imperative in today's society and how dealers can lose business if they abstain. 

Join us for Digital Dealer Las Vegas 2021