Sales & Variable OPS
Dealerskins adds Prime Response Reputation Management to Product Suite
Nashville, TN – Dealerskins, a division of Dominion Dealer Solutions and leader in automotive web solutions, has announced the addition of Prime Response Reputation Management to its managed marketing services. Prime Response, introduced by sister company @utoRevenue...
Edmunds.com Advises on Car Shopping During Stock Market Turmoil
SANTA MONICA, Calif. — The downgrading of the U.S. credit rating and the decline of the stock market might have some consumers feeling nervous about the impact of those issues on their ability to buy a new car. Will interest rates be rising? Will car loans be...
Nissan Adds QR Codes to Vehicle Window Stickers
Nissan announced that it is the first Original Equipment Manufacturer (OEM) to offer Quick Response (QR) codes on individual vehicle window stickers across its entire lineup, beginning with 2012 models. Rolled out in June with the launch of the 2012 Nissan Altima and...
VW Creates Customer Experience Organization
HERNDON, Va. -- Volkswagen of America (VWoA) announced senior management changes focused on improving customer experience performance across the company. Mark Barnes, 52, current head of sales for the company, is appointed to the position of Vice President, Volkswagen...
Kbb.com’s 2011 Top 10 Back-to-School Cars: Editors Rank Top Five New, Top Five Used Rides for Students
IRVINE, Calif. -- The expert editors from Kelley Blue Book's www.kbb.com, the leading provider of new car and used car information, today name the 2011 Top 10 Back-to-School Cars. In a new twist on an annual list published by Kelley Blue Book's kbb.com, this year the...
TrueCar.com’s TrueMPG: Fuel Economy for New Cars Sold in July Stays Flat
SANTA MONICA, Calif. -- TrueCar.com, the authority on new car pricing, trends and forecasting, today provided actual fuel economy numbers from June light vehicle auto sales that indicate TrueMPG™will increase to 21.6 MPG in July 2011 compared to 21.4 MPG in July 2010,...
NADAguides’ 2011 Traffic Trend Report Reveals Increased Interest Among All Categories With Largest Growth in Recreation Segments
COSTA MESA, Calif. -- News Highlights NADAguides, the most comprehensive new and used car, classic car, motorcycle, boat and recreation vehicle pricing and information resource online, announces its 2011 second quarter Traffic Trends Report – showing growth in...
HomeNet Automotive Director of Sales Uncovers Radical Shifts in Car Shopping Behavior from 2007 to Present
How has the online behavior of car shoppers dramatically changed from 2007? What are the strategies to capitalize on the shifts in shoppers' online activities throughout the buying funnel? 50% of all online car shoppers buy within 6 weeks of first searching for make...
WomenCertified Founder Illustrates the Do’s and Don’ts of Effective Marketing to Women Online
What really works online with a woman depends on a number of variables including how she uses the Internet, if she's a mom, her lifestyle and shopping preferences. There is a way to target your strategy to help you zero in on your target female customer and drive...
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