Sales & Variable OPS
Owner of Mobiltrak Discusses How Herb Chambers Improves Results with an Integrated Marketing Strategy
How has Herb Chambers dramatically improved their profitability by improving how they market to consumers? This case study will show you how Hendrick uses technology to target in-market consumers who have the highest probability of buying and servicing with their...
President of Phone Ninjas Uncovers How Dealerships Measure Up to Mystery Phone Shopping
How would your dealership measure up if mystery shopped by telephone? How would your staff answer the phone? What would they say? Jerry Thibeau is sharing his expertise with you. What will you learn and what action items will you take back to the dealership? 1. A...
zAutos Launches New Version of Build Car Application
IRVINE, Calif. -- zAutos.com, a consumer car research website, just launched the newly redesigned version of its Build Car Application, providing car consumers with a wider selection of vehicle images, videos, and pricing information. This interactive feature allows...
OEConnection Parts e-Commerce Platform Now Available to Honda and Acura Dealerships
RICHFIELD, Ohio -- OEConnection LLC announced that OEC 2.0, a comprehensive parts e-commerce platform, is now available to Honda and Acura dealerships throughout the U.S. Released earlier this year to U.S. General Motors and Ford dealerships, OEC 2.0 is designed to...
OneCommand Reaches New Milestone: Over 50 Million Automotive Consumers Now Receiving Digital Life Cycle Communications Via Its SaaS Platform
CINCINNATI -- OneCommand, the nation's leader in preference-based, automated, multi-channel marketing, today announced significant year-to-date success, setting a new record around the number of automotive consumers benefitting from the communications powered by its...
NADA Used Car Guide Adds VIN Scanner App to its Mobile Products
McLEAN, Va. – NADA Used Car Guide has added a vehicle identification number (VIN) barcode scanning app for mobile devices to help vehicle appraisers make fast and accurate decisions. The new VIN scanner app, which is available for the iPhone, iPad 2 and Android, is...
Toyota Stages Global Launch of All-New 2012 Camry
Toyota will introduce the completely redesigned 2012 Camry on Tuesday, Aug. 23, 2011. This first-of-its-kind reveal for Toyota includes a presentation by Bob Carter, Toyota Division group vice president and general manager, live from Hollywood, and a visit to the...
Buycentives and Dataium Team Up to Help Auto Companies and Dealers Deliver Better Incentives
Nashville, TN — Buycentives, Inc., the leading provider of real-time incentives for the automotive industry, and Dataium LLC, the largest aggregator of automotive shopping behavior, today announced a strategic partnership that uses breakthrough technology to provide...
Autodata Solutions and DriveItNow Give Consumers More Detailed Payment Options Using OEM Incentives and Rebates
Detroit, MI– Professional services and technology firm Autodata Solutions, Inc., today announced a referral agreement with DriveItNow to help turn web visitors into buyers with a pre-qualified payment marketing conversion tool. DriveItNow is a payment-based calculator...
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