Sales & Variable OPS
DealerRater® Launches PrivateBuy™ in Association with CarWoo!
Waltham, Mass. – DealerRater®, the nation's premier car dealer review website, today announced the launch of DealerRater PrivateBuy™ in association with CarWoo!, the exclusive online marketplace for car buyers and sellers where buyers remain anonymous. PrivateBuy...
US Mobile Ad Spending to Top $1 Billion for First Time in 2011
NEW YORK —Spending on mobile advertising—long a bit player in the digital media mix—will top $1 billion in the US for the first time this year as smartphone adoption and rising mobile internet usage have made the market more attractive to advertisers. Advertisers will...
New Initiative to Yield New Insights for Automotive Advertisers
WESTLAKE VILLAGE, Calif. -- J.D. Power and Associates has signed an agreement with Kantar Media to integrate auto buyer data with television audience viewing behavior data to provide marketers and media buyers and sellers with new tools and enhanced analytics for more...
Piercey Toyota 25th Anniversary
Piercey Toyota of Milpitas, CA, has celebrated 25 years withToyota.Marking the quarter century mark are Piercey principal, Bill Piercey, (left) andToyota’s San Francisco Region general manager Tom Devany. The company, which moved to its present 10-acre site in...
New Website Allows Ford Fans to Show the World Just How Much They Love the Blue Oval
LAS VEGAS – Ford fans and enthusiasts can really show just how passionate they are for the Blue Oval thanks to a new website that takes personalization of man caves – or just about any other space – to a whole new level. At www.fansaddit.com, site visitors can view...
Volt Sales Up 50% in October
According to The Detroit News, the General Motors sold 50% more Chevy Volts during the month of October compared to September sales, but the Nissan Leaf is still in the lead for sales. The story said Nissan has sold a little over 8,000 Leaf vehicles and GM has sold...
All-new 2011 Dodge Durango Wins Awards for November
Auburn Hills, Mich. - The new Dodge Durango continues to garner awards and high praise from experts impressed with its best-in-class capability, style, spaciousness, interior craftsmanship and driving dynamics. With its four-wheel independent suspension, near 50:50...
General Motors Endorses Digital Air Strike as First Full Service Automotive Social Media and Reputation Management Partner Approved for iMR Turnkey Funds
Scottsdale, AZ – Digital Air Strike, the nation’s leading automotive social media marketing and reputation management agency, was recently chosen by General Motors (GM) to provide social media marketing and online reputation management to its dealerships across the...
Fans to Pick Their Favorite Vehicle in Cars.com’s Shoppers’ Choice Award
CHICAGO -- Cars.com, the premier online resource for buying and selling new and used cars, today announced that voting has opened for its Shoppers' Choice Award, an honor bestowed to the make/model that receives the most votes in the site's annual popularity poll....
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