Sales & Variable OPS
vAuto’s RealDeal Enhances Sales Flexibility With Mobile Integration
OAK BROOK, IL – vAuto’s RealDeal is now available for dealership sales teams to use on Android phones, as well as Apple’s iPhone and iPad. “We’re pleased to complete RealDeal’s integration across the top mobile platforms,” says Keith Jezek, vAuto president. “It gives...
Edmunds.com: Audi A3 and Chevy Equinox Top List of Vehicles with Biggest Fuel Economy Improvements
SANTA MONICA, Calif. — The Audi A3 has made bigger strides in fuel economy since 2008 than any other vehicle on the U.S. market, reports Edmunds.com, the premier online resource for automotive information. The A3 has increased its fuel economy 38.5 percent, from 21.0...
Auto Industry Veteran Educator and Leading Dealers Discuss Best Internet Decision-Making
Shaun Raines, executive director of DrivingSales University, will be moderating a panel discussion for dealers and managers on Internet decision-making with: Vinnie Micciche, Digital Business Director, Group 1 Automotive; Bryan Armstrong – Internet Director at...
Vice President of Training for Phone Ninjas Explains How to Brand the Dealership in the YouTube Market
Elise Kephart, vice president of training for Phone Ninjas, is sharing her expertise with automotive dealers and managers on how to brand the dealership in the YouTube market. Elise Kephart will show you, step-by-step, how to make a YouTube video in five minutes that...
Facebook Grows at a Slow Rate in 2011
According to a story from eMarketer.com, Facebook has grown at a slower rate in 2011. The story said this might be because the social networking site had a substantial growth in 2010, and it had to level out sometime. eMarketer.com forecasts Facebook’s user growth to...
New Chevrolet Racecar to Debut for 2013 Season
DETROIT – The countdown to the debut of Chevrolet’s next NASCAR Sprint Cup Series racecar is underway. Chevrolet announced today that for the 2013 season, Team Chevy will be racing a vehicle based on a new nameplate to the brand’s lineup. Taking advantage of the new...
Kia Motors’ “Kia Rio Windows Down” Playlist on Spotify Gains Momentum on Facebook
IRVINE, Calif. -- In an automotive first, Kia Motors America (KMA) and music-loving Facebook users are creating a one-of-a-kind online playlist, titled "Kia Rio Windows Down," through Spotify, the award-winning digital music service that embraces sharing music and...
Two Steps to Fight Technology Inertia
I was once working at a dealership at the same time a trainer was teaching a class on how to use a new version of the DMS system. The frustrated trainer came out of the classroom and said to me, “I can teach a monkey to press the control key and he’ll do it all day. I...
Five Reasons Why Dealers Will See Continued Growth in 2012
Considering the state of world events and market conditions, 2011 turned out to be a pretty good year for auto dealers, at least compared with 2010. According to information published by Autodata Corp., total light vehicle sales for 2011 was expected to surpass 12.5...
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