Sales & Variable OPS
AutoNation Announces August 2012 Retail New Vehicle Unit Sales of 23,213
August 2012 retail new vehicle unit sales increased 28% versus August 2011 FORT LAUDERDALE, Fla. -- AutoNation, Inc. (NYSE: AN), America's largest automotive retailer, today announced that its retail new vehicle unit sales in August 2012, as reported to the applicable...
August is Third Best Selling Month in 2012 for Auto Sales
According to Edmunds.com Sr. Analyst Jessica Caldwell, August auto sales reached a SAAR of 14.5, the highest SAAR since the government Cash for Clunkers program in August of 2009. She also said that August was the third best selling month in 2012, behind March and...
CEO and Founder of GroupCars Discusses How to Capitalize on The Growing Hispanic Market
Hispanics buy more, return more often and refer more friends and family than any other consumer group in America. Chad Collier, CEO and founder of GroupCars, will share with you how to increase profitability by capitalizing on this growing market. The Hispanic...
Cars.com Drives Online Conversions with Autonomy, an HP Company
PALO ALTO, Calif. -- Autonomy, an HP Company, today announced that Cars.com, the leading destination for online car shoppers, has implemented Autonomy's Multivariate Testing solution to increase sales leads and online conversions. Cars.com property NewCars.com® is...
Co-Founder of DealerSocket Discusses the Cause and Effect of Mismanaging the Customer Experience
By establishing a road map for your customer interactions, your dealership can automate communications and track every interaction to make sure that your teams are doing the right thing at the right time to the right person. Your CRM’s reporting tools should be able...
Audi Kicks Off NFL Season with First-Ever Campaign for S Models
Audi kicks off football season today with a new advertising and marketing campaign for the 2013 Audi S Models. For the first time in its history in the U.S., Audi is introducing its full line of S Models, bringing the Audi sport performance story to life through an...
New CarWoo! Dealer Premium Offering Leverages Advanced Digital Retailing Tools from DealerTrack
BURLINGAME, Calif. -- To provide the most efficient, useful, and comprehensive online marketplace for automotive buyers and dealers alike, CarWoo! today announced that DealerTrack's PaymentDriver and FinanceDriver tools will be directly integrated into CarWoo!'s...
Perception, Relevance and Recency!
Recently I was asked what I thought the three most important issues were regarding advertising. In order, they would be perception, relevance and recency. These three cover a broad marketing spectrum. Perception, the most critical, defines how you are thought of in...
Total Car Score Names the Top 10 Best Cars for Commuting
Consumers heading back to work and school should seek high city fuel efficiency ratings LOS ANGELES -- Total Car Score, the most comprehensive automotive ranking and comparison car website, has identified the Top 10 Cars for Commuting based on their combination of...
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