Sales & Variable OPS
Best Practices for Digital Assets
AAIA has released their recommendations for using digital assets. The hows, whys, and exact stats on the type of digital asset that best appeals, be it images, line art, video, etc. A thorough examination of historical marketing impact and predictions for the future...
Business Essentials: Why Dealers Need Impressive Digital Assets
Search Auto Parts brings us an article on the importance of content, and what kind of content to incorporate in an electronic listing. These suggestions on marketing and copy, as well as what product information to include, are essential for improving sales. Check out...
Ford Focus ST Becomes Europe’s Top-Selling Hot Hatch
Focus ST is the best-selling hot hatch in Europe over last three months of 2012 according to automotive data intelligence provider Polk* Ford sold 1,984 Focus ST models from October to December 2012 or 44 per cent of all hot hatches in Europe – ahead of VW Golf GTI...
Mechanic’s Advantage: Piston Ring Tips and Tricks
Here, One Dirt reminds mechanics and technicians the importance of piston ring tension for an engine's performance. Check out these hints on different ring packages, friction and what can make the difference between squeezing an extra 15% of brake horsepower out of...
American Muscle Car Challenge!
CONCORD, N.C. -- Featuring three models of classic American muscle cars at two famous speedways, American Muscle Car Challenge by Richard Petty Driving Experience hits the track on March 29 in Las Vegas, Nevada and April 12 in Charlotte, North Carolina, with an...
Volvo’s “Active High Beam Control”
LONDON -- The new Volvo S60, V60 and XC60 - shown to the public for the first time at the Geneva Motor Show - can be fitted with an innovation that makes driving in the dark safer and more comfortable. The renewed Active High Beam Control makes it possible to use high...
Hot Off the Assembly Line: Hydrogen Cars
New from Popular Science, the first cars powered by hydrogen have reached mass-production. The ix35 Fuel Cell SUV may have solved both exhaust, and exhaustive energy with these. For those of you who never expected to see a Hyundai worth more than $15k, try not...
Diesel Fuel: Hype-Free Energy with a Racing Pedigree
The latest from Search Auto Parts, diesel gets a close look as not just a truckstop favorite. The mechanics of diesel racecars, diesel fuel, and specs on carbon-fiver flywheels and planetary gears are just a few of the many details included for the technicians and...
NHTSA Office of Defects Recall Names Subaru, Fontaine, Supreme
The latest recall notice from NHTSA's Office of Defects shows a more cosmetic list of vehicle repair from Fontaine, Supreme, older Porsche and BMW models, and an amusing but inconvenient "false start" fault in Subaru's remote ignition process. Please click on the...
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