Sales & Variable OPS
Seize the Data: How to Leverage Big Data for Social & Search
Search Engine Watch explains how to leverage big data for social and search. Carpe diem! Time is money and the clock is ticking in the race to acquire, decipher and leverage data. Despite the saturation of coverage over "big data" in recent months, many brands are...
Kings Ford Drives the Competition Into the Ground
CINCINNATI, OH - Kings Ford has put it in overdrive with a brand new website! Leading the way as Cincinnati's most trusted Ford dealer, they still offer the same exceptional service. The SEO experts at First In Results have completely re-designed the Kings Ford online...
Google Analytics Now Offers Unclicked Display Ad Impression Reports
Google Analytics now offers unclicked display ad impression reports, according to Marketing Land. Google Analytics has launched new display ad and video ad impression reports, giving advertisers a look at how unclicked ads impact the conversion path. Using data from...
All You Need to Know About Facebook Hashtags
All you need to know about Facebook hashtags, according to Ragan.com. What do Facebook hashtags mean for marketers? The short answer: Nothing. Yet. That's because the darned things aren't even rolling out to all users for a while. (See Facebook's formal announcement...
NAC Partners With myNegotiation.com to Provide Online Platform & Increase Dealer Leads Nearly 100%
NAC, a leader in the administration of top quality vehicle service agreement products and the development of online dealer business solutions, and myNegotiation.com, provider of the patent pending online negotiation software-as-a-service for auto dealers, today...
Chrysler Group and NHTSA Resolve Recall Request
Chrysler Group LLC and the National Highway Traffic Safety Administration (NHTSA) have resolved their differences with respect to NHTSA’s request to recall 1993-2004 Jeep Grand Cherokee and 2002-07 Jeep Liberty vehicles. As a result of the agreement, Chrysler Group...
Mitsubishi gets Back into Network TV Advertising
According to Ad Age, Mitsubishi gets back into network TV advertising. Mitsubishi's ad campaign to launch its redesigned 2014 Outlander crossover -- built around the tag line “Find your own lane” -- also will have to help the brand find a route back to relevance in...
A Little Luxury: Peugeot Onyx Set for Public Debut at the Goodwood Festival of Speed
A little luxury from Pursuitist, Peugeot Onyx set for public debut. Peugeot has engineered the Onyx to deliver pure power and performance, combined with incredible design aesthetics and robust green features. The Onyx boasts a svelte carbon fibre shell, with 3.7 litre...
Dealertrack Expands Cutting Edge Digital Retailing Suite with Online Dealer-Controlled Vehicle Trade-In Appraisal Tool
LAKE SUCCESS, N.Y. – Further expanding their innovative suite of digital retailing tools for automotive retail websites, Dealertrack Technologies, Inc. today introduced TradeDriver™, a powerful online trade-in appraisal tool. TradeDriver enables dealers, OEMs and...
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