Sales & Variable OPS
Pre-owned Vehicle Prices Higher than Usual
According to Used Car News, pre-owned vehicle prices are higher than usual. Used cars and light trucks continued to be in high demand through the first six months of the year resulting in prices that outperformed typical seasonal declines, especially full-size pickup...
Pickups Pose Auto Lender Growth Opportunities Next 24 Months
Black Book Lender Solutions analyzed historical vehicle segment data and has developed projected retention levels for the next 12 to 24 months. Below is the breakdown of projected retention across all 24 segments, with analysis of the segments expected to outperform...
NADA: Dealers Had Profitable 2012
The 1.7 million-unit increase in new-vehicle sales last year helped increase profitability for franchised dealers, according to NADA Data 2013 report. The industry also added to its dealer count last year, as it continued to benefit from economy’s continued recovery....
Vehicle Delivery Addressed In New Online Training Course Released By Joe Verde
Subscribers to JVTN®, Joe Verde’s virtual sales training network for the automotive industry, introduced a new specialized training course that focuses on having a more effective Delivery to help ensure customer retention and additional opportunities for customer...
6 ‘hidden’ Google tools
6 hidden Google tools, from Ragan.com. The average user heads to Google, types some characters in a text box, and hits enter. As the basic field, whether viewed within a browser toolbar or within Google’s website, remains the same, people often assume that Google...
Vehicles’ Technology Out of Sync with Drivers’ Devices
According to The Detroit News, vehicles' technology is out of sync with drivers' devices. Mechanically, the pickup is perfect. But the MyFord Touch communication and entertainment system constantly seizes up as Knox tries to make hands-free calls from his iPhone 5....
7 Critical Website Redesign Considerations You Shouldn’t Overlook
7 critical website redesign considerations you shouldn't overlook, according to Search Engine Watch. Planning a website redesign can be an extremely exciting process. You have a blank canvas to which you can easily add your own creativity and flair. It's tempting to...
Honda Makes Personalized Vines for Summer Clearance Campaign
According to Marketing Daily, Honda makes personalized Vines for summer clearance campaign. Vine has become a hot spot for marketers, including auto marketers, who are using the short-form video platform to tailor those endless-loop messages to short attention spans....
New Car Sales Outpacing the Struggling Economy
According to AGBeat, new car sales are outpacing the struggling economy. Automotive sales are at the highest point that they’ve been seen since the recession hit five years ago, and the housing and manufacturing industries are rebounding as well. But the GDP is a far...
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