Sales & Variable OPS
Potential Used-Car Buyers Still Struggling Economically
Potential used-car buyers still struggling economically, according to Autoremarketing. Manheim chief economist Tom Webb pointed to a series of summertime reports and other consumer trends that show middle-class and lower-income individuals — the primary potential...
The Role of the Internet in Used Car Sales
The role of the internet in used car sales, according to OnCar. It is only rational, that a potential car buyer will turn to Internet to research about a new or used car he or she is interested in. In case of a new car, the Internet houses all the possibly first-hand...
2014 Chevrolet Camaro Convertible Unveiled
2014 Chevrolet Camaro convertible unveiled by Pursuitist. Chevrolet has released the first images of the 2014 Camaro Convertible, which will officially be unveiled next month at the Frankfurt Auto Show. The 2014 Camaro convertible has not changed much from a cosmetic...
5 Types of Mobile Content that Produce Real-time Results
5 types of mobile content that product real-time results, from iMediaConnection. To many, the mere mention of "mobile marketing" conjures images of apps, unexpected SMS updates, and QR codes. But there's a lot more to on-the-go campaigns than these tactics suggest....
Study: Retail Paid Search Traffic Up, Organic Visits Down
Retail paid search traffic up, organic visits down, according to Search Engine Watch. The study provides an interesting look at where traffic to retail sites comes from, and how it converts. Paid search traffic went up a not surprising 30 percent, while organic...
Ignition Interlocks May Force Drivers to Buckle Up
According to The Detroit News, ignition interlocks may force driver to buckle up. After nearly 40 years, the auto industry may again force drivers to buckle up before they can start their cars. But first, federal regulators will conduct more research before it allows...
10 Legal Tips for Your Social Media Policy
10 legal tips for your social media policy, from Ragan.com. Companies may wonder why their social media policies are a cause for concern. What's wrong with a company prohibiting its employees from bad mouthing their place of employment online? Shouldn't employees be...
Kelley Blue Book Highlights Labor Day Weekend New-car Deals
Holiday weekends, especially those that occur later in the year, are a great time for car shopping, so the experts from Kelley Blue Book www.kbb.com, the leading provider of new and used car information, have identified standout deals available nationwide from a...
Dealertrack to Acquire CRM Provider Customer Focused Marketing, Inc.
Dealertrack today announced an agreement to acquire substantially all the assets of Customer Focused Marketing (CFM), Inc., a provider of customer relationship management (CRM) and marketing services. CFM, established in 1997 and headquartered in Irving, Texas,...
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