Sales & Variable OPS
Audi A6, S6 and A7 named to Car & Driver ’10 Best’ list
Car & Driver magazine just named the Audi A6, S6 and A7 sedans to its list of “10 Best Cars for 2014” and wanted to include Audi S7 as well. “There are no-compromise sports cars and no-compromise luxury cars, but those sports cars typically compromise on comfort,...
Saab is back: First Cars Produced Under New Owners
Saab is back, according to The Detroit News. Two and a half years after Saab shut down production due to financial trouble, the Swedish car rolled a new sedan off its assembly lines in Trollhattan, in south-west Sweden, on Monday. National Electric Vehicle Sweden, the...
Dataium Study: Carfax Reports Help Dealers Drive More Conversions
According to a new independent study by Dataium, the largest aggregator of in-market automotive shopper behavior, dealers using Carfax on the Internet engage more visitors and improve lead conversions on their website. Commissioned by Carfax, the findings from the...
Russel Toyota: Up 41% Year To Date in Late Model Trades and 22% Year over Year from New Marketing Strategy
Many dealers face the challenge of effectively reaching the right customers with the right message. Furthermore, a greater challenge is bringing those customers into their showrooms and service bays again and again. Consumer shopping habits have shifted in recent...
Are you managing your sales counter?
Are you managing your sales counter, from SearchAutoParts.com. I have never met a great relationship-based salesperson who didn’t need a sales manager to keep them consistent. Selling is not like riding a bicycle; there are good days and bad days. Most of this swing...
Computer Driven Cars will Convulse the Automotive Industry
Computer driven cars will convulse the automotive industry, according to The Detroit News. You’ll have to rethink everything you thought you knew about cars when they start driving themselves. It’s not just about being able to ride in the back seat reading a book,...
Latest Recalls from NHTSA
NHTSA Campaign ID Number: 13V584 Manufacturer: Ford Motor Company Make / Model Years: FORD / 2013 Subject: Engine Compartment Fuel Line May Leak NHTSA Campaign ID Number: 13V583 Manufacturer: Ford Motor Company Make / Model Years: FORD / 2013 Subject: Engine...
ESPN Survey: Men Outspend Women During Holiday Season
Men outspend women during holiday season, from AdAge. As marketers duke it out in the critical holiday sales season, they'd be wise not to forget about a key demo: men. Yes, men -- who outspend women during almost every annual holiday, according to a study from ESPN...
Get your hot car deals on Black Friday
Get your hot car deals on black Friday, according to Examiner.com. If you've been biding your time, waiting for that hot sale when you can finally pull the trigger and dole out the big bucks for a car, then wait no longer. Black Friday, typically the day after...
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